You are here

E-Book Marketing Toolkit

The E-Book Marketing Toolkit includes:

  • A checklist of promotional activities, from access systems to social media to print marketing campaigns. Download the list and customize it to meet local needs!
  • Sample emails to faculty and students alerting them to the acquisition of a new resource.
  • Sample Digital Rights Management (DRM) information, laid out to easily and accurately communicate how a resource may be used. This simple grid is appropriate for sharing with both librarians and faculty.

The Office of Library Services' E-Book Marketing Toolkit stems from a workshop held at John Jay College on September 13, 2011. The toolkit was created by Nancy Egan (JJ), Beth Evans (BC), Maria Kiriakova (JJ), and Angela Sidman (formerly of OLS).

Downloads